AI won't replace sales.
Sales is going to stay human but get accelerated by AI adoption
Sales is going to stay human but get accelerated by AI adoption
Rise of Fractional Work
Millennial Workforce Going Online
Reduced In-House Headcount
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We started with outbound sales, because it sucks. Companies spend $140B building outbound teams.
average tenure of a SDR is only 6-9 months. → painful cycle repeats much faster than other roles.
0. Recruit & Interview
1. Hire & Onboard
2. Hire an SDR Manager + RevOps
3. Performance Volatility
4. Underperformance & Turnover
5. Rehire & Restart
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So we built a Tech-Enabled Two-Sided Marketplace.
For Companies
Launch Campaigns Like an AWS Server
- Set ICP, Qualification Criteria, Price per meeting ($1500-$2500)
- Build high quality leads list for reps to target
- Monitor rep performance & access conversational intel
- Get meetings on the calendar and only pay per qualified meeting!
For Sales Reps
Browse, Train, and Earn
- Browse & apply for campaigns across industries
- Complete trainings, submit auditions, & get approved by companies
- Use our platform to call/email leads, schedule meetings & learn from top reps
- Get paid per qualified meeting!
We built our own dialer to leverage AI across our platform to build Trust:
AI Coaching, QA, Disputes
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✅ It turns out, sales reps are willing to work on a commissions-only basis for the right price per meeting…
Current Traction
4x
Year-over-year growth
2x
Growth in last 4 months
$2.3M
Current GMV
$1.2M
ARR
Monthly GMV
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Early Challenge: Enterprise Outbound is not a Self-Service Motion
Assumption
- Any rep can pitch any product with the right training
- Customers create awesome training for their products
- Customers actively self-manage their campaigns
Reality
- Enterprise campaigns require active campaign management
- Complex products, nuanced buyer personas
- Customers don't self-manage campaigns effectively
Results
- Easy pitches with low payouts work on autopilot
- Enterprise campaigns with high payouts start strong but fizzle out due to lack of customer engagement of platform
- As more companies onboard, team's coverage ratio to service customers increased beyond our capacity
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Our Unlock 🤝: Lead Gen Agencies as Fractional SDR managers
Who are players that could naturally solve the campaign management gap customers wanted?
→ LGAs hungry for business with enterprise campaigns on our marketplace to deliver robust customer success management
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We pivoted the platform so agencies could manage enterprise campaigns
LGAs Use Our Infrastructure
- Access to fractional rep network
- Tech stack and workflows provided
- Campaign management tools
LGAs Manage Campaigns
- Train and oversee reps
- Handle client relationships
- Ensure quality and consistency
Revenue Share Model
- LGAs earn % of campaign GMV
- Glencoco provides platform and reps
- Customers get managed service
Hear from Cavin, Owner of Exodus Growth
Why LGAs love Glencoco 🤝
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Find reps on demand. Fast.
✅ Instantly staff talent for campaigns from our network of fractional reps.
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HR/Billing/Tooling convenience
✅ Pay reps automatically & charge customers (no payroll!)
✅ Offer pay as you go models to customers without cashflow risk
✅ Consolidate sales-tech
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$0 Marketing spend to generate clients
✅ Get matched with qualified customers inbounding to Glencoco
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Hyperexpense Case Study
Sam Altman-Backed Fintech Cuts Sales Costs to $0, Scales to $5.4M Pipeline
Company: Hyper
Website: Hyperexpense.com
Investors: Sam Altman - Hydrazine Ventures, Bain Capital Ventures
Marc Baghadjian,
CEO @ Hyper
CEO @ Hyper
"Glencoco is the most efficient way to spend my outbound sales budget.
Josh is an amazing SDR Manager and the reps on the platform are cracked!
I can see my entire funnel and prep with detailed notes ahead of each first call.Paying for qualified meetings I actually want is better than blowing capital on a sales team and hoping they deliver."
$15k-$20k/mo
Planned Spend on Glencoco
$5.4M
Pipeline Value Created
$400k
Closed Won POCs
$0
SDR Salaries & Sales SaaS Costs
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We're scaling quickly through our LGA channel
Days from 1st Signup to Campaign Launch
Campaigns Onboarding per Month
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Our Long-Term Vision
Transforming White Collar Gig Work
Build the fastest on-ramp for sales professionals to connect with companies who need leads, creating billions of opportunities
World's Largest Mine of Conversation Data
We're capturing 5M+ conversations / month through our dialer & incredibly valuable B2B sales conversation data—insights competitors simply don't have.
B2B Lead Intent Intelligence
Package and monetize insights data extracted from conversations as lead intent signals that B2B companies purchase to identify buyers actively in-market for their solutions.
This three-part vision transforms Glencoco from a marketplace into essential infrastructure for the entire B2B sales ecosystem, creating multiple revenue streams and defensible moats.
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Our 2026 Execution Plan to Win
Build Infrastructure for LGAs
- API Integrations with other Martech/Salestech tools
- Increase flexibility of billing & payouts
- Improvements to Rep Coaching with AI
Monetize Conversation Data
- Currently recording & transcribing 5M phone conversations / month
- Train AI models on successful pitches
- Package enterprise-grade insights for enterprise customers
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Current Raise
4x
Year-over-year growth
2x
Growth in last 4 months
$2.3M
Current GMV
$1.2M
ARR
Investment Opportunity
We've raised $4.2M to date and are in the process of closing a seed extension round of $1.5-2M, with $800k already committed.
This extension will fuel our expansion into:
- Building product to enable each LGA to support more campaigns effectively
- To begin packaging & monetizing our data to begin growing as a conversation intelligence platform - the first step to our long term vision.
You Go Glencoco!
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about us
We're a team of former founders and enterprise growth leaders with deep experience in B2B Growth
Ingwon Chae
CEO & Cofounder
MIT | ex Head of Growth at Wiz | ex RevOps at Verkada | ex Morgan Stanley
Ritvij Gautam
Head of Growth, Cofounder
Claremont McKenna | ex CEO & Founder, Trymata| Former Guest Lecturer & Global EIR @ SJSU
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Appendix
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TAM
Businesses spend $140B+ annually on outbound sales in the US alone.…
"To make apple pie from scratch, you must first invent the universe" - Carl Sagan
B2B companies have to build "universe" of systems in-house to generate qualified meetings "apple pie" that fuel quota attainment.
Only 43% of sales reps hit quota in 2024 → massive spend inefficiency. Outbound sales is broken!
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Businesses Who Use Glencoco
B2B companies selling products and services with average deal sizes north of $20,000/yr
IT/Cybersecurity
Enterprise security solutions and infrastructure services requiring technical sales expertise
HR SaaS / Services
Human resources platforms and consulting services for mid-market and enterprise clients
E-Commerce
B2B commerce platforms and services enabling online business operations
Legal Tech
Legal software and technology solutions for law firms and corporate legal departments
Financial Services
Financial platforms, fintech solutions, and B2B banking services
AI-SaaS Applications
AI-applications selling to enterprise have been using Glencoco for meetings instead of burning capital on building a sales team.
Why They Choose Us
Growth stage scale ups need outbound but can't justify cost or manage complexity of building in-house teams.
Our incredible value proposition: performance-based pricing, instant scalability, and no overhead.
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LGA case study
LGA Success: $23k → $85k MRR in 4 months
50%
Higher Retention for Campaigns
Campaign retention and performance improved dramatically with dedicated management and responsive support
4x MRR
For LGAs
Agencies stuck at ~$20k MRR scaled their client base 3-4x using our infrastructure without proportional cost increases
Unlocked
Our GTM Channel for Scaling
We've created a scalable channel that drives higher revenue per customer while improving satisfaction across the board
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Comparison between launching direct campaigns vs through resellers
Old Model
Customers launch campaigns directly on Glencoco
Approach led to high churn and limited scalability because customers struggled with campaign optimization, leading to suboptimal results.
New Model
Customers launch campaigns working with GTM partners
These Lead Generation Agencies give customers expert guidance & managed services, significantly improving campaign performance & retention
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LGAs Use Our Infrastructure 🛠️
Agencies leverage our platform's marketing funnel, technology stack and marketplace infra to launch & manage campaigns
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We Onboard and Hand Off Customers 🤝
Inbound leads are matched with LGAs who act as success managers, providing predictable meeting delivery
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Higher Retainers & Platform Fees 🚀
This managed service model commands premium pricing that customers gladly pay for better results
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